General Mills to Sell Häagen-Dazs Shops in China to Investor Group

General Mills has announced the sale of its Häagen-Dazs ice-cream shops in mainland China to an investor group that includes Chinese tea brand Ningji. This deal will grant the buyers exclusive rights to sell the Häagen-Dazs brand in ice cream shops and gifting businesses across mainland China, while General Mills will retain the ability to sell Häagen-Dazs ice cream to Chinese retail and food service operations. The financial terms of the transaction remain undisclosed, but the deal is set to be finalized by the end of this year. In a recent statement, General Mills neglected to disclose the exact number…