The China tour is a failing playbook for Apple, Tim Cook and every CEO


Source: cnbc.com cnbc.com

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In this article AAPL Follow your favorite stocks CREATE FREE ACCOUNT watch now There's been a recent uptick in U.S. CEOs making treks to China in search of favor and foothold. This ritual, epitomized by high-profile engagements — such as Apple CEO Tim Cook's effusive overtures and statements of commitments to China — signals that American corporate titans think the strategy can still work. It won't. It's a strategic play drawn from an antiquated playbook. In an increasingly difficult geopolitical environment — especially for tech companies caught in a high stakes rivalry between the U.S. and China — showering praise...