The best and worst Super Bowl commercials of 2024: Watch this year’s outlier ads

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Denver marketing professor explains what makes the best Super Bowl ad Denver marketing professor explains what makes the best Super Bowl ad 02:17 As the Kansas City Chiefs and the San Francisco 49s battled in Sunday's Super Bowl thriller, some of the world's top brands also sought to score points with viewers. Here are the best and worst commercials that aired in the 2024 game, according to experts. The best-ranked ads included spots from Google, Dove and CeraVe, according to Northwestern University's Kellogg School of Management, which each year grades commercials in its Super Bowl Advertising Review. As usual, advertisers...