Debunked: Deepfakes of Brendan Gleeson, Luke O’Neill, and Sharon Tobin appear in hoax medicine ads

News Snapshot:

AS AI TECHNOLOGY progresses, increasingly sophisticated scam videos are becoming harder to spot. Extra fingers, blurred features and unusual accents can give internet users an indication that a video or ad they are watching is a deepfake made using artificial intelligence. These scams often work by turning real images of people into fake videos, and they have proliferated in recent years. One recent deepfake video, featuring images of actor Brendan Gleeson, RTÉ newsreader Sharon Tobin, and scientist Luke O’Neill, demonstrates how AI is becoming harder to spot. It appears that the aim of the scam is to get people to...