Crash of the Titan: a short history of Apple’s doomed car project


Source: theverge.com theverge.com

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Apple’s long-rumored driverless car project, also known as Project Titan, has been shuttered. But the company didn’t announce its cancellation. In fact, Apple barely ever mentioned the secretive project despite laboring on it for nearly a decade. Project Titan was obvious from the outside — from automotive industry hiring to heavily documented, public testing of self-driving cars, there was no way it could stay a secret. But the company still tried to preserve the mystery — when CEO Tim Cook was asked about the project on an investor call in 2016, he responded with cryptic talk about how exciting Christmas...