Canada-China spat could affect businesses, but Canadian reputation strong: Experts


Source: sootoday.com sootoday.com

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Souring relations between Ottawa and Beijing could affect Canadian companies in China, potentially tarnishing the appeal of Canadian brands for some Chinese consumers, experts said on Tuesday. Companies like Canada Goose, Roots, Lululemon and Tim Hortons have expanded in China in recent years, leaning into Canada's reputation as a source of quality goods and often featuring the red maple leaf in store and product branding. China is central to the growth plans of many Canadian companies eager to tap into the country's compelling consumer market, retail analyst Bruce Winder said. "If you look at the drawing boards of those companies,...