What Kroger, Walmart, Target learned from China about grocery’s future


Source: cnbc.com cnbc.com

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In this article BABA KR Follow your favorite stocks CREATE FREE ACCOUNT Kroger | Reuters Now going on 140 years in business, Cincinnati-based Kroger sped up its push into digital retailing during the pandemic, and grocery store chain isn't looking back. Kroger has adopted an omnichannel strategy, integration of offline or in-store sales with online orders and logistics. It's a concept that originated in China in 2016 when founder Jack Ma of e-commerce giant Alibaba coined the term "New Retail" and proceeded to open 300 high-tech Freshippo-branded supermarkets in 27 Chinese cities. This "New Retail" model has been "cut and...