News Snapshot:
There is a new category of start-ups surfacing in India. Their strong suit is to acquire rapidly-growing brands in the digital-first space, build a solid portfolio of these brands and scale their products. The parent company, the aggregator executes its technology, marketing efficiency, optimises costs and turbocharges sales of the brands they have acquired. Over the last few years, companies like Thrasio, Branded, Elevate brands, Unibrands have thrived on two movements - brands scaling swiftly on Amazon and everything has to have a brand name. WATCH | Click on Zee Business Live TV Streaming Below: In India as well, a...
