Southeast Asia Added 70 Million Online Consumers During Pandemic


Source: bloombergquint.com bloombergquint.com

Key Topics in this News Article:

News Snapshot:

Southeast Asia Added 70 Million Online Consumers During Pandemic Surveying more than 16,000 people across Singapore, Malaysia, the Philippines, Indonesia, Thailand and Vietnam, the researchers found a rapid pace of digital adoption during the pandemic and related lockdowns. By the end of 2021, they expect each of those countries to have 70% or more of its adult population as digital consumers. The jump from 5% to 9% of online retail penetration also marked faster growth than India, Brazil and China. Online spending per person across the region in 2020 was $238, outpacing earlier forecasts, and is expected to rise to...