Tesla CEO Elon Musk’s word-of-mouth strategy is bearing fruit in China


Source: techcratic.com techcratic.com

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2021-04-04 23:27:24 www.teslarati.com Tesla Giga Shanghai’s Vice President of External Affairs Grace Tao shared the results of a rather interesting survey , which showed that Elon Musk’s word-of-mouth marketing strategy is effective in China, too. Nearly 1,000 car owners participated in the survey, and over 90% of the participants stated they would recommend buying a Tesla to their friends. “I hope that more car owners can share the bits and pieces of their car use and help more people understand Tesla. Thanks!” said Grace Tao in her Weibo post about the survey results. Tesla CEO Elon Musk has always favored...