Instagram vs TikTok — who’s ruling it with e-commerce? Tech Wire Asia


Source: techwireasia.com techwireasia.com

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Instagram’s Reels is one of the fastest products Facebook has ever monetized, and it could be an important factor in fending off ByteDance’s TikTok ​Still, with only minor differences between the two, it’s essential to understand what each platform offers social-savvy retailers The last decade has seen Instagram become the most popular network of choice for brands to market their products. With around 32% of internet users on the app and one billion monthly users worldwide, its influence is unparalleled. TikTok on the other hand, in just three years, has gained a staggering one billion users and continues to grow...