News Snapshot:
The Twitter Amplify program will expand the reach of CBC/Radio-Canada’s coverage through ad-supported promoted tweets that will target users outside of those already following CBC and Radio-Canada’s Olympic Games-dedicated accounts, @CBCOlympics and @RC_Sports . The availability on Twitter of streams featuring five top-tier Olympic Games events is one of the highlights of the agreement, allowing Canadians online to stay connected to CBC/Radio-Canada’s Olympic Games coverage and the many defining moments of the Games. “We’re thrilled to continue working with Twitter Canada through this new two-game partnership that will provide Canadians with more opportunities to access CBC/Radio-Canada’s exciting coverage of the...