Indian social media apps face challenges in filling gap left by Chinese rivals


Source: livemint.com livemint.com

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NEW DELHI: The day India banned 59 Chinese apps, Sumit Ghosh, co-founder Chingari and his team of 20, based out of Bengaluru, started seeing an overwhelming increase in downloads of their social media app. With 100,000 new downloads every hour, Chingari added 2 million users in the next two days. The app has gone from 2.5 million downloads before the ban on Chinese apps to 10 million downloads as of today. This sudden increase in traffic was unprecedented for Ghosh’s team. “On 30 June we started experiencing issues like slow load time due to heavy traffic. We had to shut...