Kau Kee has long been a prominent player in Hong Kong’s food industry, supplying its widely popular fish balls to around 1,000 eateries and snack stalls across the city. However, its latest step ventures into the realm of direct consumer engagement, a move poised to reshape its market presence significantly. Reflecting on the launch, Lee expressed elation at the prospect of introducing their renowned fish balls, a staple in Hongkongers’ street food experiences, to a broader audience. The decision to transition from focusing solely on manufacturing and wholesaling aligns with the changing business landscapes, especially in light of the pandemic…
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