Chinamaxxing Is The Latest Viral Trend: Why Is Everyone Suddenly ‘Becoming Chinese’?


Source: ndtv.com ndtv.com
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First, it was Japan. Think matcha rituals, minimalist homes, Studio Ghibli-core aesthetics. Then came Korea, with K-beauty routines, glass skin, K-dramas, and carefully curated wardrobes. India had its moment too, with Ayurveda, yoga, saree drapes, and “desi girl” aesthetics making their way into global feeds. And now, if your Instagram algorithm feels slightly different, you are not alone. The latest cultural wave sweeping social media is China. From “very Chinese mornings” to gua sha routines and congee breakfasts, a new kind of aesthetic is taking over. It is not loud or flashy. If anything, it feels slower, softer, and comforting….