The Myth Of A War Correspondent and The Corporatisation Of War

The advertisement is shot in black and white. Its aesthetics mimic 1940s Hollywood film noir–shaky camera, grainy, high contrast lighting. A woman–her voice emotionless, precise, curt, sharp–narrates it. She is the voice of war photographer, Robert Capa’s camera—quick cuts, short takes, close-ups, a melancholic air, a violin soundtrack. We see him sitting on his bed, concentrating on cleaning his camera. Young. White. Dishevelled. Indifferent. CUT. We see him jumping out of a plane with soldiers. CUT. We see him shaving, and in the next room, a young woman lies in bed, tears flowing down her cheeks. He is leaving for…