China’s boba empire takes Hollywood by storm

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China’s popular boba chain, Mixue, has made a grand entrance into Hollywood. Situated on Hollywood’s Walk of Fame, the first U.S. store opened successfully amid great anticipation. The location promises affordability with drinks under $5 and ice cream around $1. Mixue’s spokesperson, Xu Ping, emphasized the strategic choice of Hollywood, aiming to cater to both global tourists and local customers round the year. Shortly after marking its presence in Hollywood, Mixue swiftly announced openings in various New York City neighborhoods. California is the next target for expanding its footprint, stated Ping. Amid rising costs in the local boba market, Mixue’s…

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