T&T’s chocolate Swiss roll goes viral on social media

The hazelnut chocolate Swiss roll cake has sparked a social media craze T&T Supermarket has been consistently sold out of a certain cake after posts about it went viral on the Chinese social media platform Little Red Book. T&T recently launched its Magnum hazelnut chocolate Swiss roll cake. It’s not new for the Asian grocery chain to introduce new products, but this time, their new cake became “Internet-famous” after some people posted about it on Little Red Book, a Chinese lifestyle social media platform. The posts, published in early March, received hundreds of likes. More people who saw the posts…