Nearly half of US consumers say they have made a purchase through social media

Nearly half of US consumers say they have made a purchase through social media Nearly half (47%) of US consumers have made a purchase through social media, while 6 in 10 (58%) are interested in doing so. Another 39% of US consumers have made a purchase through social media and would do so again. 34% of consumers would be more interested in shopping on social media if they knew how their data was being kept secure. 46% of US consumers have made a purchase through a livestream event and would do so again*. CHICAGO, April 20, 2023 /PRNewswire/ — Social…