News Snapshot:
LONDON, Dec 27 (Reuters Breakingviews) - One of China’s biggest exports in 2023 will be its social e-commerce phenomenon. TikTok, YouTube and Amazon.com (AMZN.O) are among the companies rolling out features that blend online sharing and shopping. The latest craze also is destined to run into some limitations. There’s early evidence that selling goods over live social networking works beyond the People’s Republic. Viewers enjoy interacting with celebrities and so-called influencers, but the ultimate goal is clicks to buy. Social sensation Nisrin, for one, has attracted 500,000 TikTok followers, while selling as much as 10,000 pounds ($12,313) of makeup and...
