BMW Car China Corporate Social Responsibility Europe
Munich – Living the vegan life entails a lot more than just those often fiercely-debated dietry habits, it exends to every single product that a person uses, and some car companies are cottoning on to this. BMW announced this week that from next year it will launch its first vehicles featuring completely vegan interiors. According to the carmaker, this is being enabled by the development of innovative materials that boast leather-like properties. Apart from the all-important seats, these materials will also be used for steering wheel surfaces, which must fulfil demanding criteria when it comes to feel, premium appearance and…
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