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0 Share (adsbygoogle = window.adsbygoogle || []).push({}); What goes up must come down. And, if the truism holds, then 2022 will be a tipping point for Big Tech. The world’s largest platform technology companies — Apple, Microsoft, Amazon, Alphabet and Meta Platforms — have had an unbelievably profitable few years, adding $2.5tn in market capitalisation in 2021 alone. Their share prices were bolstered by the coronavirus pandemic, which aided all things digital. They have also, so far, been immune to everything from the US-China economic conflict, to increasing global calls for antitrust regulation and limits on surveillance capitalism. (adsbygoogle =...
