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[A marketer in Glasgow] WFA CEO Stephan Loerke reflects on his time at COP26 and identifies the five key areas that brands will have to address in combating climate change in the coming years. Share this post The world has been fixed on Glasgow for the last two weeks. COP26 has been repeatedly described by the most authoritative climate scientists as “the last chance” to get our planet back on track to contain the rise in temperatures to 1.5 degrees. While there’s been a lot of negative coverage about the final deal, for me there were a number of more...
