News Snapshot:
September 8 – AC Milan, which has renewed focus on creating regional sponsorships, has signed a three-year deal with casino and sportsbook operator Yabo Sports as an official regional partner across Asia. Yabo Sports will have a spot in AC Milan’s virtual fan village as part of the club’s Digital Summer Tour – a project aimed at increasing engagement opportunities with Chinese fans. AC Milan chief revenue officer Casper Stylsvig said: “We are delighted to partner with Yabo Sports, who will undoubtedly help us to grow our brand and connect with our millions of Rossoneri fans across the Asian region....
