LemonBox is personalizing nutrition for Chinese millennials | Inside China’s Startups


Source: kr-asia.com kr-asia.com

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Share Chinese consumers’ demand for healthier lifestyles has been increasing since the COVID-19 pandemic. The COVID-19 pandemic made us feel our own vulnerabilities. People began to pay more attention to their health and alimentation. In China, the demand for vitamins and health supplements has surged since the pandemic began. However, many Chinese consumers are still hesitant to trust local products due to concerns over quality and safety, and many have turned to cross-border e-commerce platforms for vitamins and health supplements. Capitalizing on the trend, Derek Weng founded LemonBox in 2016, a cross-border e-commerce platform that not only provides vitamins and...