Smart mirrors to multiply in China; Tencent and New World among investors


Source: campaignasia.com campaignasia.com

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Smart mirrors are set to spread as a vehicle for brands to reach consumers in K11 and D Park malls, as well as Rosewood hotels, thanks to a deal involving Fiture, Tencent and C Ventures. Wellness brands will soon have a new channel to promote their products in malls, hotel rooms, and individual homes in China, as smart-mirror maker Fiture has attracted a reported US$65 million in inve Please sign in or register Access three free articles a month after free, fast registration. Existing users sign in here Email Address